Webinar Overview

Artificial Intelligence is fundamentally transforming healthcare, leveraging vast datasets to revolutionize diagnostics, treatment protocols, administrative operations, and medical research. However, AI's immense power is derived from its use of health information, including protected health information (PHI), raising profound patient privacy and security questions that the original HIPAA framework never anticipated.

The central challenge for healthcare organizations can be distilled into two critical questions: What exactly is AI in a practical context, and what are its implications for our existing HIPAA compliance programs?

This webinar addresses the core problem head-on. While compliance with HIPAA's rules for privacy and security is well-defined for the healthcare industry of the past, the rapid adoption of AI creates a new frontier of risk. Covered Entities and Business Associates must now navigate how to harness the benefits of AI without violating HIPAA, a task that requires a clear understanding of both technologies.

Key Issues

• The established HIPAA compliance framework was designed for a pre-AI era and is now being tested by new technologies.

• AI is being integrated at an unprecedented pace to enhance efficiency and patient outcomes across the healthcare continuum.

• The processing of PHI by AI systems introduces complex and novel privacy and security challenges.

• Organizations are left to independently determine compliant uses of AI, creating significant potential for unintended violations.

• This session will demystify AI, explore the limits of HIPAA, and outline the urgent questions that need answers today.

Why You Should Attend

Artificial Intelligence is no longer a future concept—it is actively being deployed in healthcare today. Simultaneously, HIPAA remains a primary law governing the PHI that fuels these powerful AI tools. While new AI-specific regulations are inevitable, the question is one of timing. In this interim period, Covered Entities and Business Associates cannot afford to wait. Proactively addressing AI within your HIPAA compliance program is essential to protect your organization from violations, safeguard your reputation, and ensure your financial and operational stability.

Areas Covered in the Session

• Demystifying AI: A clear, practical definition of Artificial Intelligence and its common applications in healthcare.

• The Pace of Change: Examining the rapid transformation of healthcare driven by AI adoption.

• The Scope of HIPAA: Clarifying when HIPAA applies to health information used by AI and, just as importantly, when it does not.

• The Compliance Framework: Applying existing HIPAA rules for uses and disclosures of PHI to AI systems.

• AI in Research: Navigating the intersection of AI, PHI, and research activities.

• Business Associate Implications: Understanding how AI vendors fit into the Business Associate model and managing associated risks.

• Identifying Violations: Recognizing common scenarios and practices that could lead to potential AI-related HIPAA breaches.

Who Will Benefit

This webinar is critical for a wide range of stakeholders responsible for innovation, compliance, and risk management within healthcare, including:

• Health Care Providers and Health Plans of all sizes

• Business Associates and Third-Party Administrators

• Compliance Committee Members and Boards of Directors

• Executive Staff and Senior Management

• HIPAA Privacy and Security Officers

• Information Technology Managers and Leaders

• Practice, Office, and Risk Managers

• Patient Engagement Specialists

• In-House and Outside Legal Counsel for Covered Entities